AkzoNobel, owners of Dulux & many other paint brands were keen to leverage technology to engage with their varied customer base.
Typically my role ranged from Art Direction, Visual Design and Creative Technology with this client, for projects as diverse as their in-store mixing machines to iPhone apps.
The Dulux visualiser app, their most ambitious project allows users to paint walls via the live view of their tablet or mobile. The technology on iPad to live trace physical spaces and images was new but the system worked well and we were able to get our work into customers hands.
